If your underwear's ever given you a wedgie or just never fit right — I made this for you.
— Aileen, Founder
MEET THE MAKER
Designed by someone who lived the problem first.
I'm Aileen. Years ago I noticed my underwear gusset was too narrow for a pad — I kept getting wedgies! I asked around, and found out my friends had the exact same problem. Nobody talked about it.
I'm also particular about fabric for another reason. I have macular amyloidosis — a skin condition that causes constant itching — and most fabrics make it worse. So when I started making my own underwear, comfort against skin wasn't a nice-to-have. It was the whole reason I was doing this.
So I made my own.
Every piece is sewn in small batches, using fabric chosen for how it actually feels against skin — tested on mine first.
Designed For
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the day your period surprises you
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days you're wearing the same pair from morning to sleep
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skin that reacts to everything else
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sleeping in something that actually feels good
Why Cuurve?
Built around a wider gusset
No digging. No rolling.
Breathable TENCEL™ Modal // ECONYL® Regenerated Nylon
Soft lace that actually stays put
REAL WOMEN, REAL WORDS
Tried, Tested, Loved
"The underwear you always wished you could have"
Jessie
Was looking for underwear that didn't fight against her body, living with lipoedema.
"It feels like a hug"
Sarah
Was looking for something that felt like a hug on the hardest days.
"It's comfort without compromise"
Charlie
Was looking for underwear that asked nothing of her, even on the longest days.
The Cosy Charlotte
The shorts that feel like a hug. Available in two fabrics.
- Wider at the gusset than standard high-street briefs — measured, not guessed.
- Soft enough to sleep in. Structured enough to wear all day.
- Moves with your body — sitting, sleeping, stretching, all day.
- Available in TENCEL™ Modal and ECONYL® Regenerated Nylon - both breathable, both certified.
- Generous sizing - size down if in between sizes. Jessie wears Small in Dark Olive, Sarah wears Small in Blush and Bea wears Medium in Spiced Terracotta and Black Beauty.
