Created for Sensitive Skin. Crafted from Experience.
Aileen’s story
my first ever studio day with Cuurve — the beginning of everything.
underwear shouldn’t hurt.
I started Cuurve because I have sensitive skin and chronic health challenges—and I was frustrated by underwear that always chafed, pinched, or had a gusset that was too narrow.
I also noticed the fabric would bleach with normal discharge, making me feel self-conscious about something totally natural.
Cuurve is founder-crafted for softness, breathability, and a wider, pressure-free gusset—so you can move freely, feel beautiful, and never worry about irritation or stains.
With love,
Aileen
from cuurve to curae
Cuurve was created for women who need something gentler.
Customers told me they needed softness for more than just comfort—underwear that truly works for sensitive skin, hormonal changes, swelling, and recovery.
Making tiny UK batches taught me craft and care, but also showed me how many more women need support.
Curae is my next chapter: Therapeutic Carewear™—designed to soothe, support, and adapt to sensitive, changing bodies, while staying true to the care and intention Cuurve was built on.
crafted slowly, in tiny batches — made with intention.
where it all began
in tiny batches, in Yorkshire, England —
made with intention, patience, and care you can feel.
the first Cuurve photoshoot — a moment I’ll always treasure.
what I believe
that underwear should feel like care.
that gentleness is strength.
that beauty and comfort can coexist.
that your skin deserves calm.
